Subaru’s new Mediocrity viral marketing campaign may not be for a real car, but it is great advertising. Making the claim that you’ll buy the 2011 Mediocrity because you want a four door that lacks class and a personality of it’s own. The point of these ad campaigns? To set apart the new Legacy as not just another four door. Fun fact: The car used in these promotions is in fact a Kia Optima. Read on for the video spots. NC