This is the film we’ve been waiting all year for, and after faulty showings around the US we decided to wait till we knew the sound issues were fixed before we went. Now that we’ve seen it, we don’t have much to say… Read more »

iPhone is amazing. Everyone knows that, but the new model iPhone 3G S is faster, and boasts more features then the 3G before it. Plus with an upgrade in HD size it’s now a better value. If you don’t already have an iPhone, nows the perfect time to get one.

You can’t get abetter back up kit for this price. $15 gets you an emergency whistle, waterproof matches, a compass and everything else seen here. Don’t start your summer adventuring without bringing one of these kits with you.

Some may not know who this is, while others are pumped at the chance of this exciting character in the vein of Conan making her way to the Silver Screen again (she was featured in a conan cross over film in 85). Still others may not care when they find out Robert Rodriguez is set to produce and that Rose McGowan is on her way to playing the part of the She Devil with a Sword. This film was set for 2009, but now it doesn’t look like that’s going to happen, so the big questions now are, will it ever happen and if so, when? Click the More tab for the other promo poster and the original poster from the 1985 film.  Read more »

Our congrats to an amazing showing from Red Bull racing. From Sebastian Vettel to Mark Webber, the Red Bull team has had some huge victories this season and provided us all with amazing and exciting races. Great Job, keep it up, we’re rooting for you.

Meet the limited edition Tribute 12.0 SL Limited Edition Perception Kayak, with it’s exceptionaly light weight, even for it’s size, it’s unique hybrid body and the signature styling we’ve come to expect from Perception, this is absolutely hands down one of the most impressive  kayaks we’ve ever seen from Perception.Beginner, or pro you’ll love this craft.

So Summer’s officially under way, it’s time to get off the roads and onto the path. What gear will you need to take you through your summer adventures? Well that’s what we’re going to tell you. Starting this Sunday you’ll be hearing from us here at NC on our summer gear and why we love it.

These rugged stylish shoes, first showed up on the market in the UK around 1980. So for $65 you can get a shoe, that doesn’t just look vintage, it is vintage. Coming in the three styles shown, these shoes sport a style much like that of the Nike internationalist we featured a few weeks back. However, with a double stitched toe and a tough lower toe guard, these shoes are made for that active hardcore lifestyle we know you love to live.

After some rather interesting Tech issues yesterday, I’m happy to say Cullen and his merry band of techies have things up and running again here at NecessaryCool.com. In fact you may even find that the site is even better now! Ok that last parts most likely not true, but the site is all fixed and ready to go, so read on and enjoy!

-Jef Price Co-Founder/Editor

Filmmaker Guy Ritchie  (Snatch,Rock’nRolla) is bringing Sherlock Holmes to the big screen in a big way this holiday season. Starring Robert Downey Jr. and Jude Law this sure to be hit is surprisingly one the films we’ve been looking forward to the most. The newly released posters for the film seem to capture the dark moody feel that the trailer shows the film is most likely to portray. What was thought by some to be an adaptation, is in fact a complete re-imagining. Which after viewing the fantastic trailer, may not be a bad thing after all. And with RDJ in the lead role, we’re much more then just optimistic.